So, you’re probably aware of the furor over Cambridge Analytica. They scraped Facebook’s database and used the psychological information to craft their campaign. They have also been caught on tape admitting they do dirty tricks like honey traps, and propaganda (knowing lies).

And there is much wailing and gnashing of teeth.

First of all, it is essentially impossible that they are the first group to scrape Facebook’s database, as Atrios points out.

The data is there for the taking, and I am sure many others have done so, including both Democrats and Republicans.

Second, the techniques Analytica used against the US are extensions of techniques used against other countries regularly, and especially against the Muslim, Russian, and post-USSR world. To the extent that Russia is involved, they likely regard this is a fair play–they’re just doing what the West has done to them, post-USSR Republics, and their allies for many years.

Third, Facebook is a data-gathering organization, as is Google. What they do is create psyshological and life-event profiles so that advertisers can manipulate people to sell to them. This is hardly different from using the same data to manipulate people to sell candidates or policies.

Cambridge Analytica is just one part of an entire industry set up around this sort of information. Peter Thiel’s Palantir does much the same general sort of stuff, but Thiel is smart, and does it for the US military and spies, so he is protected, even though Palantir does far more evil.

There are certain doors that should not be opened. Collection of this sort of data is probably past one of these doors. The problem isn’t just scraping, the problem is that it will inevitably, and I do mean inevitably, wind up available to anyone. Every leak, every hack, is available, and so many records from so many companies have leaked that you have to simply assume your information is available to anyone who cares enough to plunk down a little money, or who is a little code savvy.

Just as information on who was what religion was used by Nazis to hunt and kill Jews, and just as when it was destroyed, it saved lives, this information will inevitably be abused. So one has to ask if the public good of knowing it and having everyone able to know it, is superseded by the public bad of knowing it, and having everyone able to know it.

As with moving from physical cash to electronic cash, I think the answer is no. (I know the answer is no with respect to cash.)


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